About Us

B•e was created to support and uplift small Black owned business based in China and worldwide.

B•e was created to support and uplift small Black owned business based in China and worldwide.

The idea first took hold in 2017 through the creation of our flagship event series, BlackEXPO. This is a physical market for artisan and lifestyle brands to build community and introduce their products to a large and eager market. Since launching the first BlackEXPO in Beijing on March 31, 2018, B•e has won numerous awards and has become a ‘must attend’ event for all across Beijing, Shanghai, and Shenzhen, China.

The B•e motto is Create| Connect | Uplift and it guides the decisions made about events, products and services made by the company. Officially registered in China as a wholly foreign owned enterprise, the company is globally minded and seeks to foster the next wave of economic empowered and entrepreneurship throughout the African diaspora and developing world.

The B•e Team

B•e in the news